{"id":105193,"date":"2022-10-23T01:00:57","date_gmt":"2022-10-23T01:00:57","guid":{"rendered":"https:\/\/harchi90.com\/12-years-ago-microsoft-launched-windows-phone-7-and-won-a-cult-following\/"},"modified":"2022-10-23T01:00:57","modified_gmt":"2022-10-23T01:00:57","slug":"12-years-ago-microsoft-launched-windows-phone-7-and-won-a-cult-following","status":"publish","type":"post","link":"https:\/\/harchi90.com\/12-years-ago-microsoft-launched-windows-phone-7-and-won-a-cult-following\/","title":{"rendered":"12 years ago, Microsoft launched Windows Phone 7 and won a cult following"},"content":{"rendered":"<div id=\"article-body\">\n<h2 id=\"what-you-need-to-know-3\">What you need to know<\/h2>\n<ul>\n<li>On October 21, 2010, Microsoft launched Windows Phone 7 globally<\/li>\n<li>The official US launch was a few weeks later, on November 8<\/li>\n<li>Windows Phone 7 borrowed a lot from the Zune media player and stood out from the crowd<\/li>\n<\/ul>\n<p>Windows Phone 7 goes down as one of the iconic moments for Microsoft&#8217;s mobile ambitions.  Until then, the company was riding on fumes with Windows Mobile 6.5 with previous rumors of a &#8216;Photon OS,&#8217; aka Windows Mobile 7, to replace it.<\/p>\n<p>But instead of continuing with a new era of Windows Mobile design, the company chose the very bold path of Windows Phone 7 Series (Microsoft, thankfully, later dropped &#8216;Series&#8217; from the name).<\/p>\n<figure class=\"van-image-figure inline-layout\" data-bordeaux-image-check=\"\">\n<div class=\"image-full-width-wrapper\">\n<div class=\"image-widthsetter\" style=\"max-width:2892px;\">\n<p class=\"vanilla-image-block\" style=\"padding-top:56.26%;\"><picture><source type=\"image\/webp\" alt=\"Windows Phone 7\" class=\"expandable lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/windowscentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-320-80.jpg.webp 320w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-480-80.jpg.webp 480w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-970-80.jpg.webp 970w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-1024-80.jpg.webp 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-1200-80.jpg.webp 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL.jpg\"\/><source type=\"image\/jpeg\" alt=\"Windows Phone 7\" class=\"expandable lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/windowscentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-320-80.jpg 320w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-480-80.jpg 480w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-650-80.jpg 650w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-970-80.jpg 970w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-1024-80.jpg 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL-1200-80.jpg 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/Nh3pVzFD8EkZGmTAbhsxjL.jpg\"\/><\/picture><\/p>\n<\/div>\n<\/div><figcaption itemprop=\"caption description\" class=\" inline-layout\"><span class=\"credit\" itemprop=\"copyrightHolder\">(Image credit: Microsoft)<\/span><\/figcaption><\/figure>\n<p>Windows Phone 7 was an entirely new way of thinking about an operating system.  The UI borrowed a lot from the Zune series of music players, which borrowed from Windows Media Center, and found inspiration from the Swiss Movement in the 1960\u2032s.  Steeped in fonts like Helvetica and later Segoe WP, Microsoft&#8217;s \u201cmodern and clean\u201d design language had a philosophy behind it and even a clever name \u2013 Metro UI \u2013 as the layout was like road signs: Clear, iconic, and text-driven.<\/p>\n<aside class=\"hawk-nest\" data-render-type=\"fte\" data-skip=\"dealsy\" data-widget-type=\"seasonal\"\/>\n<p>Metro UI later evolved to a generic \u201cWindows 8 user interface\u201d due to a trademark claim by German multinational corp Metro AG.  That didn&#8217;t stop many apps, like MetroTube, from embracing the philosophy, which Windows Phone fans embraced as a badge of honor.<\/p>\n<p>Of course, what made Windows Phone 7 so fun at the time was how unique it was compared to iOS and Android.  Microsoft&#8217;s design relied on a pure white or black \u201ctheme,\u201d with no wallpaper and bold Live Tiles that showcased photos, app updates, and whatever developers came up with.<\/p>\n<p>Live Tiles evolved to Windows 8, which, regrettably, was rejected by the public as too radical of a change from the classic desktop.  Xbox also embraced a Tile-like design for many years as the company sought to align its design philosophy across brands.<\/p>\n<figure class=\"van-image-figure inline-layout\" data-bordeaux-image-check=\"\">\n<div class=\"image-full-width-wrapper\">\n<div class=\"image-widthsetter\" style=\"max-width:1810px;\">\n<p class=\"vanilla-image-block\" style=\"padding-top:56.24%;\"><picture><source type=\"image\/webp\" alt=\"Metro UI\" class=\" lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/windowscentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-320-80.jpg.webp 320w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-480-80.jpg.webp 480w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-970-80.jpg.webp 970w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-1024-80.jpg.webp 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-1200-80.jpg.webp 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R.jpg\"\/><source type=\"image\/jpeg\" alt=\"Metro UI\" class=\" lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/windowscentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-320-80.jpg 320w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-480-80.jpg 480w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-650-80.jpg 650w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-970-80.jpg 970w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-1024-80.jpg 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-1200-80.jpg 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R.jpg\"\/><img alt=\"Metro UI\" class=\" lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/windowscentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-320-80.jpg 320w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-480-80.jpg 480w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-650-80.jpg 650w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-970-80.jpg 970w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-1024-80.jpg 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R-1200-80.jpg 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" src=\"https:\/\/i0.wp.com\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R.jpg?ssl=1\" data-pin-media=\"https:\/\/i0.wp.com\/cdn.mos.cms.futurecdn.net\/n3i99nGJCj8rJ2Qk5Yap5R.jpg?ssl=1\" data-recalc-dims=\"1\"\/><\/picture><\/p>\n<\/div>\n<\/div><figcaption itemprop=\"caption description\" class=\" inline-layout\"><span class=\"credit\" itemprop=\"copyrightHolder\">(Image credit: Microsoft)<\/span><\/figcaption><\/figure>\n<p>Despite Microsoft&#8217;s very forward-looking and radical reconceptualization of what a modern UI should look like, many people found the phone OS too stark or even confusing from afar versus the more familiar app icons on a desktop approach of iOS and Android.<\/p>\n<p>Basically, you either \u201cgot\u201d Metro UI, or you didn&#8217;t.<\/p>\n<figure class=\"van-image-figure inline-layout\" data-bordeaux-image-check=\"\">\n<div class=\"image-full-width-wrapper\">\n<div class=\"image-widthsetter\" style=\"max-width:3200px;\">\n<p class=\"vanilla-image-block\" style=\"padding-top:56.25%;\"><picture><source type=\"image\/webp\" alt=\"Windows Phone 7\" class=\"expandable lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/windowscentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-320-80.jpg.webp 320w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-480-80.jpg.webp 480w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-970-80.jpg.webp 970w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-1024-80.jpg.webp 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-1200-80.jpg.webp 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL.jpg\"\/><source type=\"image\/jpeg\" alt=\"Windows Phone 7\" class=\"expandable lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/windowscentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-320-80.jpg 320w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-480-80.jpg 480w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-650-80.jpg 650w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-970-80.jpg 970w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-1024-80.jpg 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-1200-80.jpg 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL.jpg\"\/><img alt=\"Windows 7\" class=\"expandable lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/windowscentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-320-80.jpg 320w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-480-80.jpg 480w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-650-80.jpg 650w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-970-80.jpg 970w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-1024-80.jpg 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL-1200-80.jpg 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" src=\"https:\/\/i0.wp.com\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL.jpg?ssl=1\" data-pin-media=\"https:\/\/i0.wp.com\/cdn.mos.cms.futurecdn.net\/GnPsdx3xJCTEKgMdpjpkyL.jpg?ssl=1\" data-recalc-dims=\"1\"\/><\/picture><\/p>\n<\/div>\n<\/div><figcaption itemprop=\"caption description\" class=\" inline-layout\"><span class=\"credit\" itemprop=\"copyrightHolder\">(Image credit: Microsoft)<\/span><\/figcaption><\/figure>\n<p>But let&#8217;s face it, Microsoft&#8217;s Metro UI flat design language, which rejected skeuomorphism, was practically art.  Its look still resonates with people who grabbed Windows Phone 7 launch devices like Samsung Focus, HTC HD7, Dell Venue Pro, LG Quantum, HTC Surround, and LG Optimus 7 daily.<\/p>\n<p>Was Microsoft ahead of its time, or simply too late to the party?<\/p>\n<p>The answer is both, of course.  Windows Phone 7 came too late to the market, having to play catchup since its inception.  But Microsoft, and the talented people behind the Windows Phone 7 OS, deserve all the credit for making the bold choice to create an OS that is still fondly discussed 12 years later.<\/p>\n<\/div>\n<p><script>\n!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function()\n{n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)}\n;if(!f._fbq)f._fbq=n;\nn.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e);t.async=!0;\nt.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window,\ndocument,'script','https:\/\/connect.facebook.net\/en_US\/fbevents.js');\nfbq('init', '1765793593738454');\nfbq('track', 'PageView');\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What you need to know On October 21, 2010, Microsoft launched Windows Phone 7 globally The official US launch was a few weeks later, on November 8 Windows Phone 7 borrowed a lot from the Zune media player and stood out from the crowd Windows Phone 7 goes down as one of the iconic moments &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/harchi90.com\/12-years-ago-microsoft-launched-windows-phone-7-and-won-a-cult-following\/\"> <span class=\"screen-reader-text\">12 years ago, Microsoft launched Windows Phone 7 and won a cult following<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[4],"tags":[],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>12 years ago, Microsoft launched Windows Phone 7 and won a cult following - harchi90<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/harchi90.com\/12-years-ago-microsoft-launched-windows-phone-7-and-won-a-cult-following\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"12 years ago, Microsoft launched Windows Phone 7 and won a cult following - harchi90\" \/>\n<meta property=\"og:description\" content=\"What you need to know On October 21, 2010, Microsoft launched Windows Phone 7 globally The official US launch was a few weeks later, on November 8 Windows Phone 7 borrowed a lot from the Zune media player and stood out from the crowd Windows Phone 7 goes down as one of the iconic moments &hellip; 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