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The Cowboys’ Thanksgiving Day game, which kicks off at 4:30 pm ET, draws annually the most television viewers for a regular-season game. They did it again Thursday in record fashion.<\/p>\n
The Cowboys’ 28-20 victory over the Giants drew 42 million viewers, according to Fox. That makes it the most-watched regular-season game on any network in history.<\/p>\n
It broke the previous regular-season mark of 41.474 million viewers for the 1990 49ers-Giants game. <\/p>\n
The Cowboys’ Thanksgiving Day game in 2021 nearly set the record with 40,802 million viewers, according to the NFL’s Record Fact Book. That was the most-watched regular-season game of last season.<\/p>\n
Fox did not announce the rating and share except for the New York market (11.2\/38) and the DFW market (24.5\/69).<\/p>\n
CBS announced that the Bills-Lions was the most-watched early Thanksgiving Day game of any network on record. That game, which kicked off at 12:30 pm ET, averaged 31.627 million viewers, peaking at 41.981 million viewers.<\/p>\n<\/p><\/div>\n
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Getty Images The Cowboys’ Thanksgiving Day game, which kicks off at 4:30 pm ET, draws annually the most television viewers for a regular-season game. They did it again Thursday in record fashion. The Cowboys’ 28-20 victory over the Giants drew 42 million viewers, according to Fox. That makes it the most-watched regular-season …<\/p>\n