If you were to draw up a list of the best phones to come out in the past year, Google’s Pixel phones would rankly very highly. But write down a list of the top-selling phones, and Google’s handsets would be hard to find.<\/p>\n
It’s a dilemma that’s faced Google ever since the original Pixel phone debuted in 2016, but the question has only become more pointed as each subsequent handset brought further refinements to the lineup: Google makes great phones with the Pixels \u2014 why aren’t more people using them?<\/p>\n
“Google has invested heavily to build the Pixel brand, but in comparison to Apple and Samsung it still has a mountain to climb,” agreed Ben Wood, chief analyst and chief marketing officer at CCS Insight. “The brand has resonated well with technology enthusiasts, but getting broader adoption is challenging.”<\/p>\n