{"id":56551,"date":"2022-08-26T01:04:07","date_gmt":"2022-08-26T01:04:07","guid":{"rendered":"https:\/\/harchi90.com\/ligers-opening-day-numbers-are-shocking\/"},"modified":"2022-08-26T01:04:07","modified_gmt":"2022-08-26T01:04:07","slug":"ligers-opening-day-numbers-are-shocking","status":"publish","type":"post","link":"https:\/\/harchi90.com\/ligers-opening-day-numbers-are-shocking\/","title":{"rendered":"Liger’s Opening Day Numbers Are Shocking"},"content":{"rendered":"
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Mumbai:<\/strong> The much-yped ‘Liger, which released in theaters on Thursday, seems to be incapable of drawing audiences. The first-day occupancy of the shows have been low, which may show up in a worrisome opening.<\/p>\n

Film trade analyst Karan Taurani of Elara Capital told media: “The current response to ‘Liger’ is poor. We had earlier estimated that the film will open at Rs 30-35 crore in the South, but the response to the film in Telugu markets has been below par.”<\/p>\n

Going by the trends, the anticipated lifetime collections of the film, too, have taken a beating from the earlier projected numbers.<\/p>\n

“The lifetime collections of the film were expected to be Rs 170-180 crore, out of which 25 per cent was to come from the Hindi market, but looking at the current trends, the film is likely to achieve a lifetime figure of Rs 55 -60 crore,” Taurani said.<\/p>\n

“Out of these Rs 60 crore, Rs 10 crore will come from the Hindi territory. ‘Liger’ may report a below-par performance across markets,” he added.<\/p>\n

But why is the movie, which had a good buzz around it, finding itself in such a situation? The answer is the lackluster content that Puri Jagannath, the man at the helm, has delivered.<\/p>\n

“One has to really blame the kind of content that’s coming out these days,” noted Taurani.<\/p>\n

“It is failing on every front to pull crowd into theaters. Even for ‘Liger’, people have seen something similar in 2015 in the Akshay Kumar and Sidharth Malhotra-starrer ‘Brothers’,” Taurani added, pointing that the film gets beaten on the “novelty factor”.<\/p>\n

As to what will exactly work at the box office in days to come, the trade analyst said the industry needs to do a lot of introspection and pull up its socks to up the game.<\/p>\n

“That’s the only way the industry can save itself from financial losses and the embarrassment that dawns upon it every Friday,” he said.<\/p>\n

“Only films with good and realistic VFX and event films with exceptional content will work in the box office,” Taurani said.<\/p>\n

He concluded by adding: “The industry needs to make radical changes in terms of content that can push footfalls back to pre-Covid levels. People have become selective about the nature of content they want to see in theaters.”<\/p>\n<\/div>\n