{"id":81461,"date":"2022-09-29T06:44:59","date_gmt":"2022-09-29T06:44:59","guid":{"rendered":"https:\/\/harchi90.com\/smile-looking-to-surprise-this-weekend-deadline\/"},"modified":"2022-09-29T06:44:59","modified_gmt":"2022-09-29T06:44:59","slug":"smile-looking-to-surprise-this-weekend-deadline","status":"publish","type":"post","link":"https:\/\/harchi90.com\/smile-looking-to-surprise-this-weekend-deadline\/","title":{"rendered":"‘Smile’ Looking To Surprise This Weekend \u2013 Deadline"},"content":{"rendered":"
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There might be a box office surprise this weekend in Paramount’s horror movie smile<\/strong>. <\/em><\/p>\n

Yes, we’re serious.<\/p>\n

The pic, from writer-director Parker Finn, was developed by Paramount Players, and the studio took a wait-and-see approach as to where would land \u2014 on Paramount+ or theatrical. Then Paramount held a test screening, and smile <\/em>played to great results with fans literally shouting at the screen. The teens-budgeted movie is looking at a high-teens millions<\/strong> start this weekend, but rivals believe $20 million-plus could be a possibility from 3,600 locations. The R-rated movie is hot with the 17-34 set as well as Latino-Hispanic and Black moviegoers. Previews start at 7 pm Thursday.<\/p>\n

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Paramount announced the release date in late May after late September freed up. The distributor has concentrated a bulk of its spending on digital, as well as spots during sports games. The first trailer that dropped three months ago has racked up an amazing 125 million worldwide views, and has also trailered on such movies as Bullet Train, Black Phone <\/em>and beast <\/em>this summer. The pic recently played Fantastic Fest in Austin, TX.<\/p>\n

Critics have given it an 84% fresh rating; for a pop film to earn such grades it’s a very good sign for box office prospects. The last notable horror movie to open big was Universal\/Blumhouse’s blackphone, <\/em>which opened to $23.6M and had an amazing 3.8 times multiple near $90M. Good horror has proven its worthiness for the big screen. Again, smile <\/em>could surprise.<\/p>\n

Logline: After witnessing a bizarre, traumatic incident involving a patient, Dr. Rose Cotter (Sosie Bacon) begins experiencing frightening occurrences she can’t explain. She must confront her troubling past in order to survive and escape her horrifying new reality.<\/p>\n

Here’s the pic’s second trailer:<\/p>\n